{"product_id":"es55d23r-ssb-silver-standard-car-battery-d23r-55d23r-battery-sunshine-coast","title":"ES55D23R SSB Silver Standard Car Battery (D23R) (55D23R)","description":"\u003cdiv style=\"text-align: left; max-width: 980px; margin: 0 auto; line-height: 1.6; color: #222;\"\u003e\n\u003c!-- TITLE --\u003e\n\u003ch2 style=\"color: #000; margin: 0 0 10px;\"\u003eES55D23R SSB Silver Standard Car Battery (D23R) (55D23R)\u003c\/h2\u003e\n\u003c!-- HEADER STRIP --\u003e\n\u003cdiv style=\"border: 1px solid #e9e9e9; border-radius: 14px; padding: 14px; background: #fafafa; margin-bottom: 16px;\"\u003e\n\u003cdiv style=\"display: flex; flex-wrap: wrap; gap: 14px; align-items: center;\"\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg style=\"margin-bottom: 16px; float: left;\" alt=\"24 Month Warranty\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0935\/4890\/4764\/files\/24_month_240x240.png?v=1767326074\"\u003e\u003c\/div\u003e\n\u003cdiv style=\"flex: 1 1 260px;\"\u003e\n\u003ch2 style=\"font-weight: bold; font-size: 14px; text-align: center;\"\u003eShop local from an Australian owned and operated company backed by a trusted Australia-wide battery warranty network.\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c!-- INTRO --\u003e\n\u003cp style=\"margin: 0 0 14px;\"\u003e\u003cstrong\u003eGet dependable starting power at great value with the ES55D23R SSB Silver (MF) Maintenance-Free Car Battery.\u003c\/strong\u003e Designed for budget-conscious drivers and everyday vehicles, this battery delivers reliable starts, zero maintenance, and proven performance for the popular \u003cstrong\u003eD23R \/ 55D23R\u003c\/strong\u003e size. Factory-sealed and maintenance-free, the SSB Silver range is ideal for standard electrical systems and normal daily driving.\u003c\/p\u003e\n\u003c!-- OEM FITMENT --\u003e\n\u003ch3 style=\"color: #000; margin: 18px 0 8px;\"\u003e✅ OEM Fitment\u003c\/h3\u003e\n\u003cp style=\"margin: 0 0 6px;\"\u003e✔️ OEM Equivalent: \u003cstrong\u003eD23R \/ 55D23R\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"margin: 0;\"\u003e✔️ Common fitments: Many Toyota, Nissan, Mazda, Hyundai\/Kia and Subaru petrol vehicles (always confirm specs).\u003c\/p\u003e\n\u003c!-- KEY FEATURES --\u003e\n\u003ch3 style=\"color: #000; margin: 18px 0 8px;\"\u003e✅ Key Features\u003c\/h3\u003e\n\u003cul style=\"margin: 0; padding-left: 18px; line-height: 1.7;\"\u003e\n\u003cli\u003e\n\u003cstrong\u003eMaintenance-free (sealed)\u003c\/strong\u003e – no topping up required\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eReliable everyday cranking power\u003c\/strong\u003e for confident starts\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eExcellent value\u003c\/strong\u003e for standard vehicles\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSpill-resistant\u003c\/strong\u003e and ready to install\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp style=\"margin: 12px 0 0;\"\u003e\u003cstrong\u003eBest for:\u003c\/strong\u003e Daily drivers, commuting, school runs and weekend use with \u003cspan style=\"text-decoration: underline;\"\u003e\u003cem\u003e\u003cstrong\u003estandard\u003c\/strong\u003e\u003c\/em\u003e\u003c\/span\u003e electrical demand.\u003c\/p\u003e\n\u003c!-- SPECS TABLE --\u003e\n\u003cdiv style=\"text-align: center;\"\u003e\n\u003ch3 style=\"color: #000; margin: 18px 0 8px;\"\u003e⚙️ ES55D23R Battery Specifications\u003c\/h3\u003e\n\u003ctable style=\"width: 100%; border-collapse: collapse; margin-top: 8px; text-align: left;\"\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding: 10px; border-bottom: 1px solid #e5e5e5;\"\u003e\u003cstrong\u003eBattery Code\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 10px; border-bottom: 1px solid #e5e5e5;\"\u003eES55D23R\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding: 10px; border-bottom: 1px solid #e5e5e5;\"\u003e\u003cstrong\u003eBattery Type\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 10px; border-bottom: 1px solid #e5e5e5;\"\u003eMaintenance Free (MF)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding: 10px; border-bottom: 1px solid #e5e5e5;\"\u003e\u003cstrong\u003eVoltage\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 10px; border-bottom: 1px solid #e5e5e5;\"\u003e12V\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding: 10px; border-bottom: 1px solid #e5e5e5;\"\u003e\u003cstrong\u003eCold Cranking Amps (CCA)\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 10px; border-bottom: 1px solid #e5e5e5;\"\u003e570 CCA\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding: 10px; border-bottom: 1px solid #e5e5e5;\"\u003e\u003cstrong\u003eCapacity\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 10px; border-bottom: 1px solid #e5e5e5;\"\u003e~60Ah (20HR)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding: 10px; border-bottom: 1px solid #e5e5e5;\"\u003e\u003cstrong\u003eCase Size\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 10px; border-bottom: 1px solid #e5e5e5;\"\u003eD23R \/ 55D23R\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding: 10px; border-bottom: 1px solid #e5e5e5;\"\u003e\u003cstrong\u003eTerminal Layout\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 10px; border-bottom: 1px solid #e5e5e5;\"\u003eRight-hand positive\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding: 10px; border-bottom: 1px solid #e5e5e5;\"\u003e\u003cstrong\u003eApplication\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 10px; border-bottom: 1px solid #e5e5e5;\"\u003ePassenger vehicles (petrol) – standard electrical systems\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding: 10px;\"\u003e\u003cstrong\u003eWarranty\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 10px;\"\u003e24-Month Nationwide SSB Silver Warranty\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c!-- UPGRADE SECTION --\u003e\n\u003cdiv style=\"border: 2px solid #d0021b; border-radius: 16px; padding: 18px; margin: 20px 0; background: #fff7f7;\"\u003e\n\u003ch3 style=\"margin: 0 0 10px; font-size: 22px; line-height: 1.25;\"\u003e⭐ Upgrade to Premium \u003cspan style=\"text-transform: uppercase;\"\u003eSSB Gold\u003c\/span\u003e\n\u003c\/h3\u003e\n\u003cp style=\"margin: 0px 0px 12px; font-size: 15px; text-align: left;\"\u003eIf your vehicle runs \u003cstrong\u003espotlights, winches, fridges, audio upgrades\u003c\/strong\u003e, or you want \u003cstrong\u003emaximum reliability and longer service life\u003c\/strong\u003e, upgrade to the \u003cstrong\u003eSSB Gold SS55D23L\u003c\/strong\u003e — the premium option in the same battery size.\u003c\/p\u003e\n\u003cdiv style=\"background: rgba(208,2,27,.06); border: 1px solid rgba(208,2,27,.20); border-radius: 14px; padding: 14px; margin: 12px 0;\"\u003e\n\u003ch3 style=\"margin: 0 0 10px; font-size: 18px;\"\u003eWhy most customers choose Premium Gold\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli style=\"text-align: left;\"\u003e\n\u003cstrong\u003eMore usable starting power\u003c\/strong\u003e under larger loads\u003c\/li\u003e\n\u003cli style=\"text-align: left;\"\u003e\n\u003cstrong\u003eBuilt tougher\u003c\/strong\u003e for heat \u0026amp; vibration\u003c\/li\u003e\n\u003cli style=\"text-align: left;\"\u003e\n\u003cstrong\u003e3-year Complete Replacement Warranty\u003c\/strong\u003e (Australia-wide)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003ca style=\"display: inline-block; background: #D32F2F; color: #fff; padding: 13px 20px; border-radius: 12px; font-weight: 900; text-decoration: none; font-size: 16px;\" href=\"https:\/\/www.suncoastbatteries.com.au\/products\/ss55d23r-ssb-gold-mf-car-battery-car-battery-x55d23r-d23r-sunshine-coast\"\u003e View Gold Upgrade (SS55D23R) \u003c\/a\u003e\n\u003cdiv style=\"margin-top: 10px; font-size: 13px; color: rgb(68, 68, 68); text-align: left;\"\u003e\n\u003cstrong\u003eQuick tip:\u003c\/strong\u003e If you do lots of short trips or run accessories, Gold is the best premium long-term battery choice.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c!-- FITMENT GUIDE CTA --\u003e\n\u003cdiv style=\"text-align: center; margin-top: 18px;\"\u003e\u003cstrong\u003eGOT QUESTIONS? CHECK OUR AUTOMOTIVE APPLICATION GUIDE\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv style=\"text-align: center; margin: 18px 0;\"\u003e\u003ca rel=\"noopener noreferrer\" style=\"display: inline-block; padding: 14px 22px; background: #1976d2; color: #ffffff; text-decoration: none; font-weight: bold; border-radius: 12px; font-size: 16px;\" href=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0935\/4890\/4764\/files\/Battery-Fitment-Guide-SSB-Batteries_6712d611-598b-4caa-bf11-96801135358b.pdf?v=1767232056\" target=\"_blank\"\u003e Download Full SSB Battery Fitment Guide (PDF) \u003c\/a\u003e\u003c\/div\u003e\n\u003c!-- WHEN TO UPGRADE – GOLD BUTTON --\u003e\n\u003cdetails open=\"\" style=\"border: 2px solid #C9A227; border-radius: 14px; margin: 18px 0; background: #fff;\"\u003e\n\u003csummary style=\"cursor: pointer; list-style: none; font-weight: 900; font-size: 18px; padding: 14px 18px; border-radius: 12px; background: linear-gradient(135deg,#F5C542,#D4AF37); color: #000; display: flex; align-items: center; justify-content: space-between; gap: 10px;\"\u003e\u003cspan\u003e⭐ When should I upgrade to \u003cstrong\u003eSSB Premium Gold\u003c\/strong\u003e?\u003c\/span\u003e \u003cspan style=\"font-weight: 900;\"\u003e▾\u003c\/span\u003e\u003c\/summary\u003e\n\u003cdiv style=\"padding: 16px; line-height: 1.6; background: rgb(255, 247, 230); border-radius: 0px 0px 12px 12px; text-align: center;\"\u003e\n\u003cp style=\"margin: 0px 0px 12px; font-size: 15px; text-align: left;\"\u003e\u003cstrong\u003eSSB Gold is the premium option because it delivers more usable power and maintains that power under real-world driving conditions.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cdiv style=\"background: rgba(0, 0, 0, 0.04); border-radius: 12px; padding: 14px; text-align: left;\"\u003e\n\u003ch3 style=\"margin: 0 0 6px; font-size: 18px;\"\u003e⭐ Stronger starting power\u003c\/h3\u003e\n\u003cp style=\"margin: 0 0 14px;\"\u003eFaster, more confident starts — especially in heat, after short trips, or when the battery isn’t fully charged.\u003c\/p\u003e\n\u003ch3 style=\"margin: 0 0 6px; font-size: 18px;\"\u003e⭐ Handles electrical load better\u003c\/h3\u003e\n\u003cp style=\"margin: 0 0 14px;\"\u003eIdeal if your vehicle runs accessories such as lights, dash cams, audio systems, chargers, fridges or winches. Gold maintains voltage more consistently under load.\u003c\/p\u003e\n\u003ch3 style=\"margin: 0 0 6px; font-size: 18px;\"\u003e⭐ Better performance over time\u003c\/h3\u003e\n\u003cp style=\"margin: 0 0 14px;\"\u003ePremium internal construction means Gold batteries hold performance longer and don’t drop off as quickly.\u003c\/p\u003e\n\u003ch3 style=\"margin: 0 0 6px; font-size: 18px;\"\u003e⭐ More reliable in harsh conditions\u003c\/h3\u003e\n\u003cp style=\"margin: 0 0 14px;\"\u003eHeat, vibration, stop-start driving and frequent short trips place extra stress on batteries. Gold is built to cope better than Silver.\u003c\/p\u003e\n\u003ch3 style=\"margin: 0 0 6px; font-size: 18px;\"\u003e⭐ Australia-wide leading 3-year warranty\u003c\/h3\u003e\n\u003cp style=\"margin: 0;\"\u003eBacked by a \u003cstrong\u003e3-year complete replacement warranty\u003c\/strong\u003e, SSB Gold reflects premium build quality and longer service life.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cp style=\"margin: 12px 0px 0px; font-size: 15px; text-align: left;\"\u003e\u003cstrong\u003eThe simple way to choose:\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003eSSB Silver\u003c\/strong\u003e is ideal for everyday driving and standard electrical demand.\u003cbr\u003e\u003cstrong\u003eSSB Gold\u003c\/strong\u003e is the smarter choice if you want more starting power, run accessories, or want maximum reliability.\u003c\/p\u003e\n\u003cp style=\"font-weight: 900; margin: 10px 0px 0px; font-size: 16px; text-align: left;\"\u003eUpgrade to SSB Gold for stronger starting power, better performance under load, and a 3-year complete battery replacement warranty (Australia-wide network).\u003c\/p\u003e\n\u003cp style=\"font-weight: 900; margin: 10px 0px 0px; font-size: 16px; text-align: left;\"\u003e \u003c\/p\u003e\n\u003ca style=\"display: inline-block; background: #D32F2F; color: #fff; padding: 12px 20px; border-radius: 12px; font-weight: 900; text-decoration: none; margin-top: 10px; font-size: 16px;\" href=\"https:\/\/www.suncoastbatteries.com.au\/products\/ss55d23l-ssb-gold-mf-car-battery\"\u003e View Gold Upgrade (SS55D23L)\u003c\/a\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"padding: 16px; line-height: 1.6; background: #fff7e6; border-radius: 0 0 12px 12px;\"\u003e\n\u003cp style=\"text-align: left;\" data-start=\"154\" data-end=\"363\"\u003eSSB Silver gets you started with dependable, budget-friendly performance — ideal for standard vehicles and everyday driving. SSB Gold delivers premium quality stronger starts, handles accessories better, and lasts longer — backed by an industry-leading 3-Year Australia-Wide Complete Replacement Warranty. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cp style=\"text-align: left;\"\u003e\u003cem\u003e\u003cstrong\u003eSuncoast Batteries is the exclusive distributor for SSB Batteries on the Sunshine Coast celebrating 30 Years!\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003c!-- BANNER --\u003e\n\u003cdiv style=\"text-align: center; margin: 18px 0;\"\u003e\n\u003cimg style=\"margin-bottom: 16px; max-width: 100%; height: auto;\" alt=\"SSB Batteries Sunshine Coast\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0935\/4890\/4764\/files\/30YRS-HD-BANNER-SSB-01-2048x527_7aa1545f-960f-472b-a6db-e2dde3b73b31.jpg?v=1767230544\"\u003e\n\u003cp style=\"text-align: center; margin: 0;\"\u003e\u003cstrong\u003e \u003ca rel=\"noopener\" style=\"display: inline-block; background: #D32F2F; color: #fff; text-decoration: none; padding: 12px 24px; border-radius: 5px; margin: 8px; font-weight: bold;\" href=\"https:\/\/superstart.com.au\/wp-content\/uploads\/2022\/06\/2-SSB-Automotive-Silver-Brochure-2022.pdf\" target=\"_blank\"\u003e Download SSB Automotive Silver Battery Brochure \u003c\/a\u003e \u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- CONTACT BUTTONS --\u003e\n\u003cdiv style=\"text-align: center; margin: 10px 0;\"\u003e\n\u003ca style=\"display: inline-block; background: #D32F2F; color: #fff; text-decoration: none; padding: 12px 24px; border-radius: 5px; margin: 8px; font-weight: bold;\" href=\"mailto:sales@suncoastbatteries.com.au\"\u003e Email Us \u003c\/a\u003e \u003ca style=\"display: inline-block; background: #D32F2F; color: #fff; text-decoration: none; padding: 12px 24px; border-radius: 5px; margin: 8px; font-weight: bold;\" href=\"tel:+61752348035\"\u003e Call Now \u003c\/a\u003e\n\u003c\/div\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003ca style=\"display: inline-block; background: #2E7D32; color: #ffffff; text-decoration: none; padding: 12px 24px; border-radius: 5px; margin: 8px; font-weight: bold; font-size: 16px;\" href=\"sms:+61484851167\"\u003e Text Our Mobile Number \u003c\/a\u003e\u003c\/p\u003e\n\u003c!-- BUSINESS BLURB --\u003e\n\u003cp style=\"text-align: left; margin-top: 10px;\"\u003eSuncoast Batteries is proudly Australian owned and operated. Mobile battery delivery direct to your door, 24\/7 across the Sunshine Coast and surrounds — with honest advice and local support you can rely on. We look forward to helping you!\u003c\/p\u003e\n\u003c!-- REVIEWS --\u003e\n\u003cp style=\"text-align: left;\"\u003e\u003cspan style=\"color: #f5a623; font-size: 18px; letter-spacing: 2px;\"\u003e⭐ \u003cspan style=\"color: #404040;\"\u003e\u003cstrong\u003eHighly rated by locals for quality SSB batteries, expert advice and nationwide warranty support.\u003c\/strong\u003e\u003c\/span\u003e ★★★★★ \u003c\/span\u003e \u003cspan style=\"margin-left: 8px; font-weight: bold;\"\u003e4.8\u003c\/span\u003e \u003cspan style=\"margin-left: 6px; color: #666;\"\u003e(407 Reviews)\u003c\/span\u003e\u003c\/p\u003e\n\u003c!-- AU OWNED --\u003e\n\u003cp style=\"text-align: center; margin-top: 16px;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0935\/4890\/4764\/files\/Australian_Owned.png?v=1767248758\" alt=\"\"\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c!-- Remove default marker in some browsers --\u003e\n\u003cstyle\u003e\n  details \u003e summary::-webkit-details-marker { display: none; }\n\u003c\/style\u003e","brand":"Suncoast Batteries","offers":[{"title":"Default Title","offer_id":53043647906108,"sku":"ES55D23R","price":189.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0935\/4890\/4764\/files\/ES55D23R_RIGHT-600x600_a933e622-c66a-44ae-90fe-d0889fce86a0.jpg?v=1778289983","url":"https:\/\/www.suncoastbatteries.com.au\/products\/es55d23r-ssb-silver-standard-car-battery-d23r-55d23r-battery-sunshine-coast","provider":"Suncoast Batteries","version":"1.0","type":"link"}